NEW YORK (February 22, 2024) - The Professional Fighters League (PFL), the fastest growing and most innovative sports league, today announced a multi-year partnership with TV Nova, a leading media company in central Europe, to serve as the exclusive PFL media partner in the Czech Republic and Slovakia throughout 2024-2025.
The deal features exclusive programming including the 2024 PFL Global Regular Season and 2024 Bellator Champions Series, along with on-demand repeats and highlight content.
“The Professional Fighters League is excited to announce our partnership with TV Nova and bring the best MMA action to fans in the Czech Republic and Slovakia,” said PFL SVP of International, James Frewin. “As the PFL continues to ascend as a global MMA leader, we are proud to serve fans across these regions with must-see action from our world-class fighters.”
PFL is the only organization in MMA with the sports-season format, where individual fighters compete in a regular season, playoffs, and championship each year. The combined roster of PFL and Bellator boasts 30% of its fighters independently world-ranked in the top 25 of their respective weight class, the same percentage as UFC. PFL has an expansive global vision for the sport and is building the “Champions League of MMA” with PFL Europe, PFL MENA, and more international leagues in development. PFL leads in technology and innovation, with its proprietary PFL SmartCage, powering fight analytics, real-time betting, AI scoring, and a next-generation viewing experience. PFL is primetime on ESPN/ESPN+ in the U.S. and is broadcast and streamed in 150 countries with 20 premium media distribution partners.
ABOUT PROFESSIONAL FIGHTERS LEAGUE Professional Fighters League (PFL) is a global powerhouse in MMA and the fastest-growing sports league worldwide. PFL has five live fight franchises, offering year-round content: PFL League Season, PFL PPV Super Fights, PFL Challenger Series, PFL International Leagues, and Bellator. Founded in 2018, PFL is backed by major blue-chip investors including SRJ, Ares, Knighthead, Luxor Capital, Waverley Capital, Elysian Park Ventures, and numerous NBA, MLB, NHL, and MLS team owners. MMA is the growth sports business of this decade, with 650 million fans worldwide, the youngest audience demographic, and true global revenue streams.
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ABOUT TV NOVA TV Nova is the largest and most watched commercial TV in Czechia. Its sports arm, Nova Sport, is a sports television brand that has been broadcasting successfully since 2008. In September 2015, a second sports channel, Nova Sport 2, began broadcasting in 2015. In 2021, the number of sports stations of the Nova Group doubled when Nova Sport 3 and 4 started broadcasting. With the start of this year's Formula 1 and MotoGP season, Nova Group launches the Nova Sport 5 and 6 stations focused on motorsport. Among the most prestigious sports competitions that viewers can watch on Nova Sport are the UEFA Champions League, NFL, NBA, NHL, LaLiga and many others. |
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